A Hidden Cost of Modern Consumerism.



In a world where innovation drives progress, the concept of planned obsolescence intentionally designing products to have a limited lifespan has become a controversial but pervasive practice. This strategy benefits manufacturers by encouraging frequent repurchases but burdens consumers and the environment with hidden costs.

Planned obsolescence is a calculated strategy where companies design products to become outdated, inefficient, or non-functional after a predetermined period. 

This may involve:
Technological Obsolescence.
Material Degradation.
Aesthetic Changes.

This practice is particularly prevalent in industries like electronics, fashion, and automobiles, where market competition often revolves around the newest and most advanced products.

While planned obsolescence fuels innovation and economic growth, it traps consumers in a cycle of perpetual spending. For instance, smartphone users are often forced to upgrade due to slowing performance or discontinued software updates. Similarly, household appliances designed with hard-to-repair components compel replacements over repairs, inflating long-term costs.

Moreover, the psychological aspect of planned obsolescence cannot be overlooked. Companies leverage marketing and social pressures to convince consumers that they need the latest product to stay relevant, creating a false sense of inadequacy with existing items.

The environmental impact of planned obsolescence is alarming. Discarded electronics, often referred to as "e-waste," are a significant source of pollution. Toxic materials like lead and mercury from discarded gadgets leach into the soil and water, posing severe health and environmental risks.
Additionally, the demand for raw materials to produce new products accelerates resource depletion and contributes to greenhouse gas emissions.

Addressing planned obsolescence requires a collective effort from consumers, policymakers, and manufacturers:
Consumer Awareness.
Right-to-Repair Legislation
Sustainable Design.
Corporate Responsibility.

While planned obsolescence drives profits and innovation, it is a double-edged sword with far-reaching consequences for consumers and the planet. Breaking free from this trap demands systemic changes in production, consumption, and policy. Only through collective action can we balance economic growth with environmental and social responsibility, ensuring a sustainable future.

"Obsolescence is the hallmark of progress, but planned obsolescence is the hallmark of greed."


Devanga's Vidhana:
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https://www.facebook.com/groups/115655385522020/?ref=share
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